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December 29th, 2020

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CATEGORY

SEO
Summary of Google Search Algorithm Updates of 2020 | Four Dots

Not too many industries go through as many changes as digital marketing does. From niches like SEO, PPC, e-Commerce, and social media, to content-based marketing, all these specific environments and their business models depend on myriad variables. A huge part of this dynamic landscape is the Google search engine and the fact that its main […]

CATEGORY

News

Quality client reporting is critical for customer satisfaction and retention. It’s the only thing that can ensure successful communication between all involved parties and shine a light on what has been done so far and what needs to be done in order to improve a client’s business on numerous different levels. These concise, data-driven documents […]

February 9th, 2017

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CATEGORY

PPC
ctr lion 1

As a person who makes his bread and butter online, I see the Internet and digital marketing as a great, big jungle. But not just any jungle – a very, very vicious one. Big cats rule the land here. They’re everywhere, and they’re hungry! If you don’t understand how to make the most out of […]